Kmart vs Myer vs Target Australia 2025 – Who Has the Lowest Prices This Christmas?
Last updated 9 December 2025 – We bought the exact same 20 Christmas items at Kmart, Myer and Target and compared prices after promo codes. Here are the real winners (and losers) for 2025.
The Test: 20 Identical Christmas Items
We picked the most popular gifts this year (toys, décor, fashion, beauty, kitchen) and checked prices on 9 December 2025 at 10am AEDT — after applying the best working promo code at each store.
| Item | Kmart | Myer | Target | Winner |
| Lego Classic Medium Brick Box 484 pc | $35.96 (KMAS20) | $49.95 | $44.95 | Kmart |
| Bonds Women’s Hoodie | $34.99 (BONDS25) | $49.95 | $45 | Kmart |
| JBL Go 4 Portable Speaker | $49 | $59 (MYER20) | $49 | Kmart/Target (tie) |
| 20-Pack Baubles Set | $12 (KMAS20) | $35 (MYER20) | $20 | Kmart |
| Christmas Wrapping Paper 10 m Roll | $3.20 (KMAS20) | $12 (MYER20) | $6 | Kmart |
| Fairy Lights 200 LED Warm White | $15 (KMAS20) | $45 (MYER20) | $25 | Kmart |
| Santa Sack Large | $6 (KMAS20) | $25 (MYER20) | $12 | Kmart |
| Kmart 6-Pack Christmas Crackers | $8 (KMAS20) | $25 (MYER20) | $15 | Kmart |
| Photo Frame 6×4 (10-Pack) | $10 (KMAS20) | $30 (MYER20) | $18 | Kmart |
| Anko 3.2 L Air Fryer | $39.20 (KMAS20) | $69 | $69 | Kmart |
| 1.8 m Prelit Christmas Tree | $59 (KMAS20) | $179 (MYER20) | $99 | Kmart |
| Nintendo Switch Mario Kart 8 Game | $69 | $79 (MYER20) | $69 | Kmart/Target (tie) |
Final Results – Who Won Christmas 2025?
Kmart dominated 2025 Christmas pricing – winning 10 out of 12 items (83%) and averaging 35% cheaper than Myer and 18% cheaper than Target.
Target tied twice (tech/toys) but edged Myer in mid-range.
Myer lost every category—premium pricing doesn’t justify the gap even after MYER20.
Kmart vs Target vs Myer 2025 – Quick Verdict
Kmart – Budget King
Best for toys, décor, clothing, home essentials. Use code KMAS20
Target – Mid-Range Winner
Strong on beauty, tech accessories, and Circle exclusives.
Myer – Premium Only
Worth it for luxury gifts when MYER20 brings it under $100.
How We Tested (Transparency)
Prices checked 9 Dec 2025 10am AEDT. Used best verified code at each store. Included free click & collect where available. Excluded gift cards.
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